Lauren Anne McHale | Sculpture Artist
BACKGROUND
Lauren Anne McHale is an award winning designer and visionary, specialized in fashion. Her first role was at Emilio Pucci in Florence, Italy, as part of Peter Dundas’ creative team. She worked alongside him for over 7 years taking care of embroidery and special techniques. She not only worked on all runway, and red carpet looks, but a myriad of other special celebrity projects.
Beyoncé’s performance dress at President Obama’s Inauguration.
Beyoncé’s 2014, 2015 tours
Rita Ora’s 2013, 2014 tours
Myriad of global Magazine covers
She was then called to create a new upscale label for the infamous sportswear brand Kappa, at BasicNet Group. She has now been with them for over 6 years moving through their other brands such as K-Way and Superga as a Creative Direction Consultant. The current project she leading, with Kappa, is for the USA National Snowboard and Ski Team uniforms
Lauren is now specialized in creative direction, branding, color, and trend analysis with her own company based out of Switzerland with a global client base. She resides between Italy, Los Angeles, and Switzerland.
ART
Solidified liquid, melting colors paralyzed in time, wearable art? Lauren’s purpose was to create a new sort of garment, not a second skin, but an explosion of liquid color. Something that has never been seen or worn before.
Late 2019, after over 10 years in the fashion industry, Lauren asked herself ‘what doesn’t exist in fashion, what outlandish material could possibly be worn, but hasn’t yet?’ After about 4 months of research and trial & error, and after being specialized already in Vulcanized rubber from her trips to the rubber mills in Vietnam, she mixed a myriad of liquid mediums from the medical industry, food industry, and special effects makeup industry to define the first skin safe and heat resistant wearable art.